Looking to elevate your Covershots but don’t have a photographer to snap a pic for you? Or does the item you are selling no longer fit properly so modeling is out of the question? Flat lay to the rescue! These clean and simple layouts are eye-catching, stylish, and can showcase an item just as well (if not better!) than wearing or hanging the garment.
We caught up with two Poshers and flat lay masters to share their tips. Find more gorgeous shots in their closets for even more inspiration!
Kaitlyn | @Lynwol
Lighting, editing & staging
Lighting is EVERYTHING, I take all my pictures in full, natural light. I LOVE to use my ig filters of my pictures (hint: I don’t use the pre-set filters, but I filter the pictures manually). Last, I usually find at least one other item that will complement the beauty of the item I am selling.
Style it to stand out
Styling: Just because you aren’t modeling an outfit doesn’t mean that you can’t put an outfit together for your flat lay Covershot.
Backdrop is everything
I take all my pictures on my desk, which I may or may not have painted white just for that purpose.
Kristin | @fancypantsmcgee
Focal point, details & fun
Let the item that is for sale be the star of the show. Use a clean background and style your merchandise with other items that will enhance its beauty. Pay attention to detail. Smooth out wrinkles and tuck price tags away to ensure a crisp and clean covershot. Have fun! Play around with different layouts of your items, try different angles, and style your items the way you’d wear them. Let your personality shine through!
Let the item take the spotlight
I use a simple, clean background (for me, a white table) that gives me a blank canvas to showcase the merchandise. I also try to style the items with other on-trend pieces and change my covershots periodically to keep them current.
Bright light is best
I take my covershots on a white table in front of a set of large windows in my home. Natural lighting is the key to getting bright, eye catching photos.
5 thoughts on “How to Master the Flat Lay Covershot”
or if you do not have time to paint, poster boards from the dollar store or walmart work as well
Very good advice! One question, what type of camera are you guys using to get an clean crisp shot?
Many Poshers simply use their phones in great natural lighting, like near a window.
I want to run home and paint my desk white!! Thank you the awesome tips!!
Thank you thank you thank you!!!!