How to Master the Flat Lay Covershot

101614_posh tip_flat lay intro

Looking to elevate your Covershots but don’t have a photographer to snap a pic for you? Or does the item you are selling no longer fit properly so modeling is out of the question? Flat lay to the rescue! These clean and simple layouts are eye-catching, stylish, and can showcase an item just as well (if not better!) than wearing or hanging the garment.

We caught up with two Poshers and flat lay masters to share their tips. Find more gorgeous shots in their closets for even more inspiration!

Kaitlyn | @Lynwol

101614_posh tip_flat lay lynwol 1

Lighting, editing & staging

Lighting is EVERYTHING, I take all my pictures in full, natural light. I LOVE to use my ig filters of my pictures (hint: I don’t use the pre-set filters, but I filter the pictures manually). Last, I usually find at least one other item that will complement the beauty of the item I am selling.

Style it to stand out

Styling: Just because you aren’t modeling an outfit doesn’t mean that you can’t put an outfit together for your flat lay Covershot.

Backdrop is everything

I take all my pictures on my desk, which I may or may not have painted white just for that purpose.

Kristin | @fancypantsmcgee

101614_posh tip_flat lay fancy pants

Focal point, details & fun

Let the item that is for sale be the star of the show. Use a clean background and style your merchandise with other items that will enhance its beauty. Pay attention to detail. Smooth out wrinkles and tuck price tags away to ensure a crisp and clean covershot. Have fun! Play around with different layouts of your items, try different angles, and style your items the way you’d wear them. Let your personality shine through!

Let the item take the spotlight

I use a simple, clean background (for me, a white table) that gives me a blank canvas to showcase the merchandise. I also try to style the items with other on-trend pieces and change my covershots periodically to keep them current.

Bright light is best

I take my covershots on a white table in front of a set of large windows in my home. Natural lighting is the key to getting bright, eye catching photos.

first image via hey_im_kate

5 thoughts on “How to Master the Flat Lay Covershot

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