With the holidays quickly approaching, we asked some of your favorite Wholesale Market brands how they prep for this busy time-of-year. In this post, we’ll be sharing their best seasonal tips and sourcing tricks to help you get ready for the holidays.
Name: Camilla
Poshmark Closet: @kameakay_pm
Location: California
Posher Since: 2014
Q: Tell us a little bit about your brand and what it means to you.
A: My brand, Kameakay, is contemporary style. This brand expresses my love for helping others rock their own individual style, feel confident, and look good doing so.
Q: How far in advance do you usually prepare for the holiday season?
A: I typically prepare 4-6 months in advance. Fashion is always a season ahead!
Q: How do you determine what items to sell for the holiday season?
A: I look at popular trends, read fashion magazines, and also add staples to my collection. Leopard print never goes out of style!
Name: Marianne
Poshmark Closet: @wifeoferic_pm
Location: Wisconsin
Posher Since: 2017
Q: Tell us a little bit about your brand and what it means to you.
A: We offer a laid-back, easy-to-wear line. Our styles feature soft cashmere, feminine lace, and accessories like fine gold or diamond earrings.
Q: How do you organize and keep track of your inventory during the holiday season?
A: I use a simple numbered system, each listing is numbered and has an associated bin for storage until sold.
Q: Do you have any tips or advice for sellers using the Wholesale Market to stock up during the holiday season?
A: Take the time to decorate your images just like you’re decorating at home. It helps!
Name: Blake
Poshmark Closet: @la_shoes
Location: Florida
Posher Since: 2015
Q: Tell us a little bit about your brand and what it means to you.
A: My brand is actually a family business. We have been around for decades and strive to offer a real wholesale experience for Poshers, especially ones who don’t know much about the wholesale world.
Q: What items are you planning to list for the upcoming holiday season?
A: Holiday season usually means lots of rhinestones and glitz for our shoes!
Q: Do you have any tips or advice for sellers using the Wholesale Market to stock up during the holiday season?
A: Make sure you can mark the items up at a fair price while also making a profit. Look for items that are exciting and on trend. Also, items that can be used again after the holiday season so it’s a practical purchase.
Name: Jessica
Poshmark Closet: @jessica_elliot
Location: California
Posher Since: 2016
Q: Tell us a little bit about your brand and what it means to you.
A: I try to craft a versatile collection, embracing edgy femininity, chic and wearable, and made with quality hand craftsmanship. I love to design accessories which embody effortless Los Angeles glamour, joining a playful attitude with modern edge.
Q: How has the Wholesale Market helped you grow your business?
A: It’s helped us reach to people who we might not have otherwise.
Q: Do you have any tips or advice for sellers using the Wholesale Market to stock up during the holiday season?
A: Since people aren’t going out as much because of COVID-19, focus on things that are visible in a Zoom meeting, like party earrings or necklaces, which are going to be more in demand.
Name: Michelle
Poshmark Closet: @SB_glam
Location: California
Posher Since: 2017
Q: Tell us a little bit about your brand and what it means to you.
A: SB GLAM is a family-run business based in Los Angeles, CA. Our mission is to provide affordable on-trend pieces to all types of women. Uplifting women and boosting confidence through fashion is the cornerstone of our business.
Q: How has the Wholesale Market helped you grow your business?
A: Offering access to the wholesale world for Poshmark boutiques and resellers over the past 3+ years has generated a significant amount of exposure for our brand. I’m thrilled with our organic growth and so appreciative of our loyal customers and their referrals. Being a Poshmark Wholesale Market Partner has given us the ability to make wholesale items available to everyone!
Q: Do you have any favorite or unexpected places where you source items?
A: After spending a lot of time researching and testing products, it was clear I needed to pound the pavement. Thankfully LA Fashion District is super close! It took me several years to find the best manufacturers and distributors to work with. Many of them are small, without websites, so we’re proud to offer fashion that nobody else has.
Name: Callie Lives
Poshmark Closet: @callie_lives
Location: Florida
Posher Since: 2014
Q: Tell us a little bit about your brand and what it means to you.
A: Profits from all wholesale packs directly benefit the development of my public charity for survivors of childhood sexual abuse, Write or Die in Silence, Inc. The charity will serve survivors who want to learn to heal through writing. The Callie Lives Brand knows that clothing and style play huge parts in self-identification, self-expression, healing, and recovery. Our brand is dedicated to helping heal more victims and create more survivors.
Q: Do you see any changes in demand for your products during the holiday season?
A: More men are shopping for women.
Q: Do you have any tips or advice for sellers using the Wholesale Market to stock up during the holiday season?
A: Be mindful of the amount of items being purchased as the weight usually goes over the 5 lb mailing allotment.
Name: Donna
Poshmark Closet: @vivsboutique1
Location: Missouri
Posher Since: 2019
Q: Tell us a little bit about your brand and what it means to you.
A: My brand is Vivs Boutique. I named my Wholesale Market boutique after my mom, she was always so supportive of my online business. So when I decided to sell in the Wholesale Market, it seemed only right to grow my business in her memory with her name as my brand.
Q: How do you organize and keep track of your inventory during the holiday season?
A: I have a special area for my seasonal items. As the seasons change, I rotate items into this area.
Q: Do you have any tips or advice for sellers using the Wholesale Market to stock up during the holiday season?
A: Buy your holiday items early so you have time to process and list. Think about gift ideas and what people usually wear to parties.
Name: Kate Ray
Poshmark Closet: @shopwila
Location: California
Posher Since: 2016
Q: Tell us a little bit about your brand and what it means to you.
A: I started my Wholesale Market collection with Poshmark in early 2016 with the idea of helping fellow Poshers have access to quality on-trend pieces so they too could live out their entrepreneurial dreams and build their own Boutiques on Poshmark. I’m proud to have helped provide some of the first building blocks for thousands of Poshers who are running their own Boutiques!
Q: How has the Wholesale Market helped you grow your business?
A: My business has grown immensely and I am grateful for such a welcoming community. I’ve been able to grow my business on Poshmark by more than triple since creating my Wholesale Market collection.
Q: How do you determine what items to sell for the holiday season?
A: Choose items to sell based on the idea that most shoppers either shop for themselves (i.e. seasonal favorites or party outfits) or shop for others (i.e. easy-to-gift items like scarves, jewelry, slippers).
Name: Particia Harvey
Poshmark Closet: @Trindy_Clozet
Location: Texas
Posher Since: 2019
Q: Tell us a little bit about your brand and what it means to you.
A: Our boutique brand strives to complete the look of a modern-day woman. We offer fashion that is chic and sassy while catering to styles that equally embrace comfort and are affordable. A combination of stunning and classy is the foundation of Trindy Clozet!
Q: How do you determine what items to sell for the holiday season?
A: We plan ahead based on customer needs and satisfaction predictions.
Q: Do you have any tips or advice for sellers using the Wholesale Market to stock up during the holiday season?
A: My tips are to stay true to your brand, look for things that compliment your closet, and keep an eye out for great deals. Don’t be afraid to make an offer because we are always looking to help out a fellow Posher!