Poshmark’s 2017 Spring Cleaning Report

Spring is right around the corner and we’re celebrating the change of season by releasing an in depth, spring cleaning trend report! Like all our Trend Reports, we’re giving you the inside scoop on what’s hot on Poshmark (just in time for spring cleaning, right?!)


#PoshStyle by City
We collected data from some of the most fashionable cities in the U.S. (in no particular, of course!) and here’s what’s most in demand:

Trending Now
These are are most sought-after categories on the app right now (psst if any of these items are sitting in your closet, now’s the time to list)!
Brands That Make Us Dance
Did you know that one in 100 fashion items purchased in the U.S is resold on Poshmark? These five brands are the top searches on Posh:
#PoshTips Straight from the Source
Follow these Posh Tips and set yourself up for spring cleaning success!

Let’s get social!
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Poshmark Bloggers Talk Fall Trends in Racked SF Feature

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Poshmark’s resident fashion bloggers took to the streets of San Francisco to share one of our favorite fall trends: brights! When it comes to trends, they show how to incorporate the look while staying true to personal style. Get to know the bloggers, learn about how they styled their look and other tips for transitioning into the changing season on Racked SF.

Maria | @maria

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Team: Marketing // Blog: Kitties + Couture // Shop her closet!

Lauren | @thepearshape

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Team: Merchandising // Blog: The Pear Shape // Shop her closet!

Emily | @sparklemeetspop

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Team: Marketing // Blog: Sparkle Meets Pop // Shop her closet!

Amanda | @fashionableeme

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Team: Marketing // Blog: Fashionablee Me // Shop her closet!

Courtney | @courtneychan

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Team: Community // Blog: The City Confidential // Shop her closet!

Adiel | @triplyksis

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Team: Community // Blog: It’s Because I Think Too Much // Shop her closet!

Kate | @katef

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Team: Merchandising // Blog: Undeniable Style // Shop her closet!

Photos by Erica Garlieb Photography

Friday Five: Pinning, ‘Gramming and Glazing

1. Suffer from FOMO? Then hurry to join in our Posh. Pin. Win. Summer Style Pinterest Sweepstakes. You have until 11:59 am, Monday, June 9 to enter for a chance to win a $500 Poshmark Shopping Spree. Enter at sweeps.piqora.com/poshpinwin.

Already entered? Follow us on Pinterest and stalk our Summer Style board so you’ll be all set for fashionable fun this season. Ready, set, pin!

2. Want another shot at a $250 Posh Shopping Spree? Join in the fun of our Living #ThePoshLife June Photo-A-Day Instagram Challenge. We’ve been snapping selfies, outfits, words of wisdom and it’s only just beginning. Entering is easy, click here for details. Cheers to #ThePoshLife!

3. You know we love working at Poshmark, but we love buying and selling on Poshmark, too. But don’t take our word for it, hear what others are saying:

“If you’re selling designer clothing, look no further than Poshmark.” – CNET News.

“Do not spend another dollar at a retail clothing store until you hear about Poshmark.” – KRON 4 News. See the full segment below:

4. Our cooler than cool co-founders, Manish and Tracy, took the stage at the Glazed Conference at Wearable World to talk all things fashion, tech and beyond. We are always inspired to see how the industry is growing and how Poshmark is part of shaping it!

Shout out to Stephanie Habif for her tweet from the event: “Love listening to Manish from @Poshmarkapp talk about leveraging love for powerful #UX. Thank u for great emotional design!”

5. Speaking of “glazed”… Happy National Donut Day! We’re bringing you two calorie-free ways to celebrate. First, with some cute balloons that can be found in our Smile File Pinterest board (spoiler alert: you’ll also find many a baby animal there as well). Secondly, we’re loving this donut cropped tank from Tai’s closet.

Friday Five: LA Fashion Digital, Forbes and Burritos

1. World domination by mobile shopping has always been the goal. The recent Forbes article just confirmed it: Meet the Mobile First Startup That’s Angling to Rival eBay’s Fashion Resale Business.


2. At Poshmark, we’re here to help you make cash for clearing out your closet. We recently added a handy tool for bloggers to feature their listings on their sites with the Closet Widget. It’s quick and easy to install, so hurry and promote your closet!


3. Our Co-Founder and VP of Merchandising Tracy Sun was recently featured on the Digital, Disrupted panel at LA Fashion Digital. The panel discussed e-commerce innovation and trends.

Our favorite Tracy quote? “To build the company you want to build, go where your customers are. Mobile is a platform, not a strategy.” Amen, sister.


Photo by Aritzia.

4. You know we love a good outfit change. We recently spiffed up our digital cover photos to celebrate what we love about Poshmark: the community, the parties and the amazing finds! Want to stay in the loop? Follow us: Twitter, Facebook, Instagram, Pinterest and Google+.


5. You say burrito, I say burrito coma. Hope you all had a happy Cinco de Mayo like we did at PMHQ!


Friday Five: InstaLove, Teen Vogue & Stylish Stats

1. This week Poshmark released our first-ever Closet- Sharing Economy Report on peer-to-peer retail trends because we wanted to let you – the buyers and sellers – know all about the marketplace you know and love! Curious what the top selling brands on Poshmark are? What moves the fastest from listing to sale? When the best time to be on the app is? Check out this infographic recapping 2013 on Poshmark:


2. Insta-cuties! We are so happy to finally celebrate reaching 25k followers on Instagram this week. Our fabulous Posh community is the reason why we love posting all things fashion, fun and Poshmark, and you definitely helped us grow from 5k last January to five times as much – all in one year! Spread the PoshLove and encourage your PFFs to follow us on IG (if they haven’t already)!


3. Do you know what we love more than seeing Poshmark on TV? Seeing one of our Posh babes share how much she loves Poshmark on TV! On our very own local ABC 7 (SF), Posher Lauren did a fabulous job sharing how our app makes it possible for her to have all the trends she wants – even in the limited SF apartment space. Read all about it here!

4. Teen Vogue (yes, editorial home of cute, chic and trendy) and Poshmark have partnered together to give away a Nexus 7 Tablet so that one lucky gal can use it to build her own dream closet! To find out you can win, check out the contest details here!


5. Running out of ideas to dazzle your winter look? Check out the official Poshmark Pinterest – especially our “Sweater Weather” board – for a winter wonderland of cozy knits, accessorizing in print and lovely trends galore!