Level Up LIVE: Inventory Management

We’re back with week two of our brand-new series, Level Up LIVE on YouTube! This week, we spoke with Poshers @beckypark, @elducho, and @poshingwithmona on how they manage their inventory and what systems work for them. From organization tips to processing inventory and utilizing Poshmark tools, check out the highlights below.

Becky
Poshmark Closet: @beckypark
Instagram: @beckyparkonposhmark
Location: Illinois  
Posher since: 2017

Q: How were you managing your inventory in the beginning?
A: I had piles of stuff along the wall and then my inventory started to take over my daughter’s room. It would take me hours to find an item that sold. That’s when I realized that I need a better system because it shouldn’t take me this long to find something.

Q: What does your inventory process look like as soon as you get new items? 
A: I’ll photograph the item and set it aside to organize later. I’ve tried to come up with a system that’s as efficient as possible because I don’t have a lot of spare time. I have numbered bins where I store the items and each bin has a corresponding spreadsheet. Once an item has been listed, I’ll store the item in a gallon bag that is numbered and place it in a bin. Later, I’ll dedicate time to updating my spreadsheets with the new items placed in a bin. I make sure to reuse my inventory supplies too.

Q: What does your process like when you make a sale?
A: When an item sells, I’ll search in my spreadsheets for the item and locate the item in its corresponding bin/bag. I’ll package the item using the free USPS supplies and any supplies that the buyer can repurpose such as tissue paper and yarn. 

Q: How are you utilizing the private inventory fields that are available in the listing?
A: I was so excited when this feature launched and thought it is such a game changer, but I have yet to use it. If I had more time, I would probably use those fields to track the buy/cost expenses, which would help determine my potential profit when I get an offer. I definitely see the value of it!

Q: What roadblocks did you encounter while developing your process?
A: I’ve had many days where I’ve had to go through every bin trying to locate an item I’ve sold and I also have a student that photographs my items, so it’s difficult to keep track of who has the item and where it is. I took a lot of inspiration from other resellers and how they approach their inventory system.

Q: For anyone considering getting organized or evolving their system, what advice would you give them?
A: It’s important to be honest about how much time you’re willing to invest and evaluate how feasible an inventory system is for your lifestyle. Also, clear bins make a huge difference because you can peak through and find an item without digging through everything. Lastly, use this time to find a system that will set yourself up for success. 

Denali
Poshmark Closet: @elducho
Instagram:  @elduchothrift
Location: Washington 
Posher since: 2017

Q: How were you keeping track of your inventory at the beginning?
A: I had bins but it still wasn’t the best. The reason is because I had 60 or so items in each bin and so looking for items was a challenge.

Q: What does your process look like after you purchase your item?
A: When I bring my loot home, I first photograph the item. I’ll do them in batches and knock out 40 items at a time. I’ll sit at my desk, measure the items, and put in the inventory in my Google spreadsheet. I have a virtual assistant so I have to be clear and give as much detail as I can so that they can help me create descriptions. 

Q: How are you utilizing the private fields?
A: I input the date in the sku. I know some people will add their buy cost. I don’t do that but this is a great place to do that. 

Q: For anyone that’s looking to evolve their system, what advice do you have or them?
A:  Be proactive in being organized right away so you don’t run into this problem. There’s a lot of content out there for resellers. I recommend watching those videos, cherry-pick what you like, and add your own spin to see what works for your space. You don’t have to wait until you have 500+ items in your closet to start your inventory process. Do that now as it’s easier to add to your inventory process than to work backwards. In addition, always be willing to evolve as your inventory is evolving.

Mandy
Poshmark Closet: @poshingwithmona
Instagram: @poshingwithmon
Location: Texas
Posher since: 2013

Q: How can you compare your inventory process from when you started Poshing to what it’s like now?
A: In the beginning, I honestly would just take my inventory and throw it in the closet. Yes, it was a chaotic mess. I realized that it wasn’t sustainable so I moved towards having an actual inventory process. Now, I use bins so that I can locate my inventory easily.

Q: What does your process look like after you purchase your item?
A: I prefer writing it down in my notebook. Once I do that, I describe it, steam my item, take the pictures, and put it in a bag. I try to do all the work prior to the sale so that when I make the sale, I can just pull the item, put it in a box, and ship it immediately.

Q: What benefits do you see tracking in a notebook vs a spreadsheet?
A: My laptop is currently dead. Using a notebook is what works best for me. I used to do everything on the laptop but find it being easier working through my notebook. In scenarios like this, it’s great to have a reliable backup.

Q: For anyone that’s looking to evolve their system, what advice do you have or them?
A: Do what works for you and find something that makes it easy to locate your inventory. It’s ok to do it differently. Don’t get overwhelmed or you’ll burn yourself out quick. Using bins works for me but if that doesn’t work for you, then that’s ok. Also, take into consideration the space you have. If you don’t have a lot of space, consider getting compartments to store under your bed.

Join us every Tuesday @ 6pm PT for Level Up LIVE. 
Want to be a participant in an upcoming Level Up Live? Sign up here!

Level Up LIVE: How to creatively source for your Poshmark Closet

Did you hear the news? We kicked off a brand-new series, Level Up LIVE on YouTube! Join us each week as we connect with fellow Posh entrepreneurs and have them share their personal experiences and all the unique ways they’ve grown their Poshmark businesses. Follow along and learn something new on a topic you want to know more about! Whether it’s managing your inventory or gaining marketing tips, there are sure to be conversations that’ll inspire you to level up YOUR business.

This week, we went live with @violet507, @haleys_hanger, and @brickroadco to chat about ways you can creatively source for your Poshmark closet. Check out the highlights below.

Jazmin
Poshmark Closet: @violet507
Instagram: @violet_507
Location: Pennsylvania 
Posher since: 2014

Q: How have you had to adapt your sourcing strategies in recent weeks and what tips can you give to your fellow Poshers?
A: I’ve been cleaning my closet, my husband’s closet, my kid’s closet, and [went] through different things I have around the house. If I haven’t worn it in a while, it’s going up on Poshmark. Before I started looking outside, I thought, “This is a good opportunity to go through my own things and see what I could get rid of.” 

Q: Where else online are you sourcing from? 
A: I think nowadays, a lot of the retailers have to turn online. This is a great opportunity to sign up for emails or promotions with your favorite store. They’re sending out offers every day (ex: free shipping)! 

Q: What are your thoughts on Mystery Boxes?  
A: You can ask the seller on Poshmark what’s included in the mystery box. Get an idea of what brands and see if it’s something you’d carry in your closet. Most sellers are very responsive. Don’t be afraid to reach out to a seller and ask any questions that you might have about that mystery box.

Haley
Poshmark Closet: @haleys_hanger
Instagram:  @haleys_hanger
Location: Minnesota
Posher since: 2017

Q: How have you had to adapt your sourcing strategies in recent weeks and what tips can you give to your fellow Poshers?
A: I have done a lot of sourcing on Poshmark. My grandma jokes everyday that it’s Christmas because I have a package every day on my doorstep. A lot of people are having really good sales in their closet, wanting to move inventory. People are at home trying to sell on Poshmark for the first time too so they’re listing to get rid of things and get them out of the house. People are accepting good offers and sending good offers.  

Q: Are you getting to work with your friends and family’s items? 
A: I posted something on my personal Instagram a couple of weeks ago. I said that if they were doing some spring cleaning and are looking to get rid of their clothes, I would love to do a curbside pick up. All that I ask is that if they didn’t let me pay for it was that they at least let me bring them their favorite Starbucks drink and drop that off in place of the clothes. Just a little thank you to show how appreciate I am for their donations and their clothes. 

Q: For those who are using this time to tackle their “death piles” or to put a positive spin on that, their “opportunity piles,” what tips can you share for getting their items listed quickly and well?
A: Set reasonable goals for yourself. That’s one thing I always have a hard time with. I can look at [the deathpile] and be discouraged and think, “I don’t even want to start that.” But, if I tell myself, “I want to do ten things today” and once I get those ten things, if I feel like I could do another ten more, then that’s great. 

Q: How have you been a part of or seen #PoshLove spread recently?
A:  Everyone has been so creative in the ways that they’ve been supporting one another. A big thing I’ve been seeing is that people just want to see how you’re doing and what they can do to help. It’s been really fun to see tons of #PoshLove going around.

Mandy
Poshmark Closet: @brickroadco 
Instagram: @brickroadco
Location: Colorado
Posher since: 2013

Q: Are you getting to work with your friends and family’s items? 
A: The app, Nextdoor, has been fruitful for me in the past. It’s been nice to see that people are willing to go through their own closet for you if it’s something that they haven’t done. You just kind of have to think outside the box right now for a little bit and draw upon those resources you have around you. 

Q: For those who are using this time to tackle their “death piles” or to put a positive spin on that, their “opportunity piles,” what tips can you share for getting their items listed quickly and well?
A: I had a groove and it was great. Kids were in school, I work from home so I had the house to myself. I had my set number that I could really pump out as far as listing or relisting.

For me, I’m trying to find a way to redefine what that looks like but also give myself permission that if it doesn’t work out, that’s OK too.

Right now I’m really trying to stick with 5 listings a day. If I could list 5 with everything that’s going on, I’m OK with that. It’s setting that small attainable goal for me and sticking with it. 

Join us every Tuesday @ 6pm PT for Level Up LIVE. Want to be a participant in an upcoming Level Up Live? Sign up here!

The Poshmark Merchandising Guide

LLDC_MerchGuide

Learning the ins-and-outs of merchandising will help you maximize your closet to its fullest potential. Not to mention, help you get those sales rolling in. In this guide, we’ll cover why trend forecasting is important when it comes to listing including how to strategically price your items to guarantee you’re profiting off your #PoshFinds!

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Look ahead with trend forecasting

Listing items that you already own in your personal closet is the perfect way to get familiar with Poshmark. If you are looking to take things one step further, think about what’s trending in the fashion world that potential buyers would love to get their hands on. One great way to do this is by subscribing to The Trend Report on YouTube, (shameless plug!) the perfect resource to learn everything about what’s trending on Poshmark aka what you should be listing right this moment. Give your buyers incentive to head to your closet to buy what they’re actively looking for. 

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Seasonality is everything

Knowing what to list is a great start, but keeping in mind when you’re listing certain items is even better! The best way to look at it is to ask yourself, “Would you wear shorts in the middle of winter?” Probably not. During summer, you might want to think about listing sandals, tanks, and everything or anything that’ll be perfect for the summer heat! Updating your listings regularly not only keeps your closet fresh but will have your customers coming back for more.

Titles and Descriptions are key

Photos can only tell so much so make your descriptions a good one! When drafting your description, think about how you would describe your item to someone who can’t see or touch the item. Providing measurements, exact colors, and noting flaws allows for full transparency for the buyer. Fewer questions they have to ask = more likely they are to hit Buy Now quickly. Does your item have a boat neckline or do the shoes you’re listing run a bit wide? Add that in! Don’t forget to include more keywords for a better chance for your items to appear in Poshmark search. Posh Tip: when your listing’s description contains more than 100 words, the likelihood of a sale increases by 40%! 

Yes: NWT Madewell long sleeve top. Women’s size medium. Turtleneck, dolman long sleeves. 100% wool. Looks great paired with skinny jeans and booties.

No: Size small from Madewell.

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The price is right with a pricing strategy

Photos, check. Descriptions, check. Now it’s time to think about getting your pricing strategy right. You’re free to price your items at you discretion but here are two strategies to put to the test:  

  • Check out the comps (short for comparables). Simply put, do a bit of research on the similar previously sold items on Poshmark to see how much they were sold for and base your price off their listings. Overall, pricing is up to you but this strategy is smart and will help you to move your merchandise more quickly.
  • List your item higher than the lowest price you’re comfortable selling at. Once listed, share your item and watch those Likes come in! After a few people have expressed interest in your item by Liking it, lower the price and we’ll send a notification to all Likers, incentivizing them to hop in on the deal! 

One more thing… Take advantage of the My Inventory Report feature! It’s the perfect tool to keep track of all your listings in one place. Pay special attention to the Number of Days Listed column. This may signal that it might be time to relist your item with fresh new Covershots to entice anyone browsing. 

Get noticed within the app

Party with your PFFs in-app and participate in Posh Party, which happens 4 times per day (also are the times of day with the most traffic in the app)! Parties are the best time to shop and share items to a bigger audience. Not to mention, this is a perfect opportunity to potentially list your items to cater to each party theme: 

  • 9am PST–Brand Party: The community’s favorite brands such as Madewell, Gucci, Patagonia, and more. 
  • 12pm PST–Category Party: Centered around different categories such as “Best in Dresses, Skirts & Suits”
  • 4pm PST–Department Party: These parties are specifically geared towards different departments (i.e. Everything Petite, Men’s, Kid’s)
  • 7pm PST–Style Party: Focus on sharing your items around different styles and trends

Another great strategy is to look to the Shop Tab for our top trending Showrooms. Shop, explore and discover new listings that buyers have searching for. These rotate daily so don’t forget to refresh to know what’s in!

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Keep your merchandise moving 

Keep the sales momentum going by taking advantage of special promotions right in the app and also market any promotions you may be running outside of Poshmark!

  • Make a Deal & Closet Clear Out (limited time events)
    Closet Clear Out: Head to your Poshmark closet and drop the price of your items by at least 10% of the lowest historical price. This will send a six-hour-long shipping discount to all your Likers!

    Make a Deal Day: To participate, tap the Price Drop button on any listing and select Offer to Likers. Next, drop the price by at least 10% and choose a shipping discount. We’ll send your offer to everyone who has liked the listing. Plus, you’ll be automatically entered to win prizes! (U.S. Only)

  • Offer to Likers
    Notice a lot of likes on a particular item? Send them a deal they can’t refuse. Tap the Offer / Price Drop button on any listing and select Offer to Likers (private). You’ll need to drop the price by at least 10% and choose a shipping discount. We’ll send your offer to everyone who has liked the listing. All offers expire in 24 hours! To be successfully sent, the offer must be at least 10% below your lowest offer in the last 90 days.
  • Social Media
    Connect your social media accounts to Poshmark to easily share your listings to all your platforms with the tap of a button. Tap the Account tab > Sharing Settings to adjust your settings. Add your Pinterest, Twitter, and Tumblr accounts and let the sharing begin. 

Looking for photo tips? Check out the Poshmark Listing Photography Guide.

The Poshmark Listing Photography Guide

 

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Your listing photos on Poshmark are arguably the most important deciding factor for potential customers to hit that Buy Now or Offer button. In this guide, we’ll cover how to photograph your listings with focus on the basics such as style, composition, lighting, equipment and editing. In addition, we’ll walk through what photos to include in your listing to make sure you’re stepping in the right direction (towards a sale!)

Types of Photos in a Poshmark Listing

A Covershot is the first photo in a listing and serves as the very first impression of the item you’re selling, your closet, and your style.  And like any first impression, you want to have your item stand out to potential buyers and entice them to click and buy.

Detail photos are what we call all the other photos in your listing (note: you can add up to 8 photos) that come after the Covershot. Detail photos are—you guessed it— where you want to provide photos of details of your item. Take a photo and represent your item from all sorts of different angles—the back, the front, laid full out. You should also include photos of any possible rips, stains, or signs of wear, the tag so the buyer can reference the sizing, your item next to something else for scale, a close up of the texture or cool details, etc.

Think About Composition & Lighting 

Composition
Whether you’re an experienced photographer or just beginning, one Posh Tip is to learn how to effectively compose your shot. One simple way to get started is to get a plain background to shoot your items on. We recommend you use a plain white sheet or you can pick up some white posterboard or even a roll out backdrop.

Listing photography is the perfect medium to incorporate your own personal style. Doing so can help set you apart and make your personal brand come to life. All you need is any additional props or backdrops that fit your personal brand’s aesthetic. Here are a few amazing closets that are already doing this!

Lighting
Lighting is essential to listing photography. When you photograph your items with proper lighting, it allows buyers to see clear details of your listings. Take advantage of the natural light in your home! Open up all the curtains or blinds, set up near a window and let that natural light shine through. Lacking the natural light? Try out a ring light to get that light just right.

Equipment

The beauty about listing on Poshmark is that the only equipment you truly need is a smartphone, but you can definitely level up your shots with the following equipment: 

  • A smartphone or camera: both are great to capture your listing photos.
  • A backdrop: great for making your photos look very clean.
  • Artificial lighting: does the trick in case you’re in a space with low natural light. These come in many forms such as ring lights and box lights.
  • A tripod: super helpful if you’re shooting multiple listings in one session.

Editing 

Once you’ve snapped the perfect photos for your listing the next step is to edit. Editing is definitely optional, but a simple touch-up will go a long way (especially with Covershots!) The great thing about editing is that there are many free options out there to help you get the job done. We suggest Lightroom, Snapseed or VSCO for simple touch-ups. Here are our top 3 editing tips to look at when editing:

Brightness 
When editing your photos the first thing you want to edit is the brightness. There are various ways to edit the lighting but the simplest way is experiment by increasing or decreasing the brightness and/or exposure until desired. Posh Tip: don’t overdo it on lighting or your photos will appear grainy or overexposed.

Shadows 
Shadows can be a damper when shooting your items, thankfully the shadow tool is here to the rescue. Editing shadows is similar to editing the brightness, you want to start by slowing decreasing the shadows on the picture until desired. Posh Tip: Always make sure you edit brightness first and then edit your shadows second to avoid harsh grains.

Crop
The crop tool is the easiest tool that can make a real difference. If you’re shooting your own photos on your phone or camera it’s important to note that your images will only fit in square size. Therefore, you will need to edit and crop your photos to square size or 1:1. Posh Tip: if shooting on your smartphone camera, adjust your settings to shoot in a 1:1 ratio, that way you don’t need to crop manually!

 

Name a More Iconic Duo: Mister Rogers & the Cardigan, a Report by Poshmark

Ahead of the highly anticipated release of A Beautiful Day in the Neighborhood on November 22 — the new Mister Rogers movie — we took a look at the rise to fame of the men’s cardigan, including the most iconic cardigan looks throughout pop culture, and how to shop for and style this closet staple on Poshmark.

Few items in fashion have as much staying power or mass appeal as the cardigan.
With fans from President Jimmy Carter to rock phenomenon Kurt Cobain to everyone’s favorite
neighbor Fred Rogers—the cardigan is a menswear classic.

Like many fashion staples, the cardigan of today originated out of necessity.
The cardigan emerged as a variation of a military jacket in the 1850s and is now considered
a must-have item.

1854

James Thomas Brudenell, the 7th Earl of Cardigan, was considered a war hero and popularized his signature style: a knitted waistcoat, the original cardigan.

1968

Mister Rogers’ Neighborhood debuted in the U.S. In the series, Fred Rogers started each episode by changing out of his work clothes and into his casual attire, including his signature cardigans and sneakers.

1977

President Jimmy Carter famously wore a cardigan for his televised speech about the energy crisis in the U.S.

1993

Kurt Cobain, the Nirvana frontman, wore a vintage green cardigan for his world-famous performance on the MTV series Unplugged in New York.

2016

Ryan Reynolds, who helped popularize wearing a cardigan beneath a blazer, was named GQ’s Man of the Year.

2019

Tyler, the Creator, known for his style and cardigan collection, headlined his first performance at Madison Square Garden for a cardigan-clad audience.

FRED ROGERS

Fred Rogers, everyone’s favorite neighbor, in his signature red cardigan. Mister Rogers started each episode by changing into a cardigan that was knitted by his mother specifically for the show. After his mother could no longer knit his cardigans, the low-cost production team procured zip-up cardigans from the same company that supplied them to the USPS and dyed them vivid colors in a soup pot.

JIMMY CARTER

President Jimmy Carter famously addressed the nation about an ongoing energy crisis in a tan cardigan. This cardigan is now on display at the Jimmy Carter Presidential Library in Atlanta, Georgia.

KURT COBAIN

Kurt Cobain, whose style is the epitome of ‘90s grunge, wore a vintage green cardigan for his acoustic performance on MTV’s show Unplugged. The item is now a collector’s piece and in 2015, was sold for over $137,000. The cardigan was recently auctioned a second time and sold for $334,000, which set a record for the most expensive sweater ever sold at an auction. 

RYAN REYNOLDS

Ryan Reynolds, 2016’s biggest superhero who’s known as much for his style and charisma as he is for his award-winning acting, was spotted in one of his favorite knitwear staples while promoting Deadpool: a blue button-down cardigan.

TYLER, THE CREATOR

Tyler, the Creator, a top artist from music to fashion, developed his iconic style as part of LA’s skater culture in the Fairfax District. In July 2019, he introduced the capsule collection Lacoste x GOLF le FLEUR* including a signature fuzzy pink cardigan that he wore to the French Open.

We took a look at how male shoppers have been finding their signature cardigan looks on Poshmark across the U.S. and Canada, just in time for the film’s release.
Since the premiere of A Beautiful Day in the Neighborhood at the Toronto International Film Festival on September 7, 2019, cardigan searches increased, which led to a spike in purchases.¹

Red cardigans, a favorite of Mister Rogers, have been particularly in-demand,
with purchases jumping since the premiere of the film.¹

Lacoste, Rag & Bone, Polo By Ralph Lauren, and All Saints were some of the top-selling men’s cardigan brands on Poshmark across the States.²

Finding your own signature cardigan isn’t as intimidating as it may seem. The cardigan is a versatile menswear staple that can be worn under a blazer for a winter work look or over a T-shirt for an afternoon at the park.

Find one to suit your own personal style by checking out these
Poshmark-approved pieces now:

And, if you’re looking for styling inspiration, consider pairing your new cardigan with one of the most popular accompanying purchases. People who purchased cardigans often also purchased the following items. ³


1. Data represents U.S. and Canada searches and purchases on Poshmark from July 13, 2019 – Nov. 1, 2019.
2. Data represents U.S. top-selling cardigan brands from Nov. 1, 2018 – Oct. 31, 2019.
3. Data represents U.S. and Canada weekly purchases on Poshmark when buying cardigans from Nov. 1, 2018 – Oct. 31, 2019.