On. Point. That is how we describe the aesthetic genius that is @studiocovet‘s closet. There’s a little bit of Jenna Lyons inspiration, edgy details and sexy sophistication, and it all comes together to be the perfect selection for the modern, fabulous woman at work or at play.
We had to know the story behind Josie’s closet and what inspires her style. Read more to learn how she infusers her closet with style – and how you can, too!
What led you to Poshmark and what has your experience been so far? I actually was an eBay powerseller back in the day. It’s in part how I supported myself in college. My friends say if I have a super power it’s definitely being able to find the most amazing deals, and I love passing them on. One girl can only have so many Gucci booties anyway. Almost as fun as the shopping is the photo shoot – I love styling and taking outfit pictures… and if I can make money too, well then even better! I love Poshmark as a place to share my finds as well as style inspiration, and I’m overwhelmed how positive the community is! I believe in helping other women and other girl bosses find a way to profit from their passions. Poshmark is the perfect place for that.
We are obsessed with how you’ve styled your closet. What was your inspiration? We’re young creative professionals and our closet is a reflection of that – pieces that you can wear to work or an after work cocktail that are professional and polished, but never boring. Our studio is full of graphic designers, art directors and photographers who perfectly marry their creativity with their ability to lead businesses. As a result our closet ends up being filled with bold classics that have an artistic edge.
Has having such a strong aesthetic point of view helped you make sales? I think that fashion (and beauty) are incredibly powerful tools to use in crafting your identity. I’ve always believed in developing an aesthetic point of view for myself, and sticking to it – it changes season to season. In fact I used to do a concept board for my personal closet every season as a way to decide what to invest in. Knowing who you are and who you aren’t unlocks the power in fashion. I think in terms of sales people start to associate us with a style both in our photography, and the items we have. As a result we definitely have repeat customers come back to us for more of what they know we do well.
What are some styling tricks to help a Posher take her closet to the next level? LIGHTING! I’d recommend Poshers experiment with lighting – it can be part of your closet identity. Play with natural lighting, but also try some low budget lamps at different angles. Other than that, have fun with it! We try to do “photoshoot Fridays.” We take time to play with hair and makeup and have some friends or colleagues over to take posh pics. Everyone loves a photoshoot so you won’t find it hard to find volunteers. Styling outfits and taking pictures can be incredibly fun – go for it!
Any favorite trends or pieces that you’re loving for spring? If you know us, you know that we love a shirt dress with a statement shoe, but for spring our closet is full of d’orsay shoes, leather minis, pencil skirts, menswear inspired oversized classic shirts, and a lot of stunning head to toe black and white. You’ll see all of the above in our closet soon.