How to Master the Flat Lay Covershot

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Looking to elevate your Covershots but don’t have a photographer to snap a pic for you? Or does the item you are selling no longer fit properly so modeling is out of the question? Flat lay to the rescue! These clean and simple layouts are eye-catching, stylish, and can showcase an item just as well (if not better!) than wearing or hanging the garment.

We caught up with two Poshers and flat lay masters to share their tips. Find more gorgeous shots in their closets for even more inspiration!

Kaitlyn | @Lynwol

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Lighting, editing & staging

Lighting is EVERYTHING, I take all my pictures in full, natural light. I LOVE to use my ig filters of my pictures (hint: I don’t use the pre-set filters, but I filter the pictures manually). Last, I usually find at least one other item that will complement the beauty of the item I am selling.

Style it to stand out

Styling: Just because you aren’t modeling an outfit doesn’t mean that you can’t put an outfit together for your flat lay Covershot.

Backdrop is everything

I take all my pictures on my desk, which I may or may not have painted white just for that purpose.

Kristin | @fancypantsmcgee

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Focal point, details & fun

Let the item that is for sale be the star of the show. Use a clean background and style your merchandise with other items that will enhance its beauty. Pay attention to detail. Smooth out wrinkles and tuck price tags away to ensure a crisp and clean covershot. Have fun! Play around with different layouts of your items, try different angles, and style your items the way you’d wear them. Let your personality shine through!

Let the item take the spotlight

I use a simple, clean background (for me, a white table) that gives me a blank canvas to showcase the merchandise. I also try to style the items with other on-trend pieces and change my covershots periodically to keep them current.

Bright light is best

I take my covershots on a white table in front of a set of large windows in my home. Natural lighting is the key to getting bright, eye catching photos.

first image via hey_im_kate

Posh Tip: 5 Ways to Be a Positive Posher

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One of the reasons we love Poshmark so much is its community. At PMHQ, we enjoy being active and spreading the PoshLove with our fellow fashionistas. The community is what you make it, so that’s why we wanted to share some tips to ensure a positive and happy experience for all Poshers.

1. Communicate With Courtesy

Interacting with all users in a respectful manner, maintaining common courtesies when leaving comments, and keeping a kind and tolerant tone creates a supportive forum for all users.

2. Spread Positivity

The love you spread will get returned. Share each others listings, leave love notes and compliments, communicate openly, and follow all guidelines. The more encouraging feedback, the more likely you are to build relationships with lifelong stylemates.

3. Put Your Best Face Forward

Always keep in mind you are a brand ambassador, and consider yourself an extension of your closet. Remaining flexible and considerate means more positive transactions and happy buying experiences.

4. Keep Calm and Contact Support

We understand issues with transactions can arise. When issues with a transaction or conversations escalate, support is always here to help! Please be sure to remain level headed and understanding, and contact support@poshmark.com immediately for assistance.

5. Patience is Power

When waiting for your package to ship or funds to be released, please remember to remain patient and aware of potential delays. When awaiting a response from a fellow user, please allow ample time to respond and keep it cool and composed.

Posh Tip: How to Measure Your Items

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Like you, the Poshmark team is eager to buy and sell fashion on the app. There’s nothing better than snagging a major find from a fellow Posher, except maybe when you make a sale.

When it comes to clicking “Buy Now” on those listings we have liked, we too wonder about how the item will fit. As a seller, it can be tricky to know how to best answer fit questions for a potential buyer since sizes can vary.

So whether you’re buying or selling, we’ve come up with this trusty measurement guide to help accurately describe the fit of your item!

How To Measure Shoes

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Want to know if a heel is the perfect height for a night out? Be sure to measure from the base of the heel to the tip!

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Measuring the sole for flats and insole for heels can also help buyers and sellers get a better idea of a shoe’s true size.

How To Measure Dresses & Tops

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Fit can be tricky and can vary by brand and item. To make sure a dress or top is sized just right, the bust can be measured from armpit to armpit.

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Arm length can also be determined by measuring the top of the shoulder all the way down to the sleeve.

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Want to make sure the dress is just the right length for the buyer? Measure from the top of the shoulder down to the bottom hem.

How To Measure Bottoms

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Trying to snag the perfect jeans? Be sure to measure the waist to determine size accurately.

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Measuring the inseam from the crotch to the hem can also help determine the right length for bottoms.

How to Measure Bags

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To be sure that bag in your “likes” can fit all your everyday essentials, be sure to get measurements! Height can be measured from the base to the top of the item. You can also measure the length from left to right at the base of the bag, and measure the width of either side.

How to Measure Watches

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When measuring a watch or bangle, be sure to measure the circumference of the interior to be sure it fits the wrist perfectly!

Success Story: How She Made $5,000 in 30 Days on Poshmark

Our Poshers have made their closets into full-blown businesses and with the recent release of PoshMatch, business is booming, especially for Alexandra! Known as @alvictoria on Poshmark, you will find her shopping, sharing and making tons of sales (on sales on sales) using some very savvy strategies.

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So just how does she do it? Thankfully, she’s spilling her secrets so you can start making some serious cash by selling your closet on Poshmark.

What is your favorite feature of the new release and why?

I have started making more consistent sales because of the new update, thanks to how easy it is to explore the brands you love as well as shop the shares of other stylish women! Because I focus mostly on designer items in my closet, the new brand search adjustments have been very helpful in directing new attention to my closet.

What strategies have brought you success in selling?

Even with all of the fantastic new updates with PoshMatch, I’ve always noticed that the more you share and the more active you are on the app, the more sales you make. After 2 years on Poshmark, I now use it as a small business and it works in my favor to be as active as possible and share other stylish closets as well. I also have to add how much I LOVE the new Price Drop Notifications! I have sold up to 12 higher priced designer items in one day because women who liked the item were notified (with a lower shipping rate) about the new lower price!

How has following brands changed the way you shop and sell on PM?

I have to admit that along with selling, I also do a TON of shopping on Poshmark. I spend a crazy amount of time looking for new steals and sharing new closets with my Poshmark pals! I also love being able to pass on deals I find that aren’t in my size or price point to my friends who I know would love them. The new brand follow feature and the “just in” addition has been tremendously helpful in introducing me to fab new closets and letting me be the FIRST to find items for up to 90% off of retail. Crazy, right?

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Now that sharing is styling, how do you utilize this feature?

One of the most noticeable features of sharing with PoshMatch is the log of your own shares “kept on file” in your closet. I have always tried to keep my shares to only things that I think are super stylish, a great deal, or something I would love to wear myself. By having a way to keep track of my previous shares, it shows all of my followers what I think is stylish, and hopefully inspires them to follow along with my favorites!

What are some notable deals that you’ve gotten recently?

Okay, need I say more than “Chanel Espadrilles for over 50% off”? On my most recent trip to NYC, I was dying for a pair of them but obviously they’ve been sold out everywhere for months and are selling for up to $800 on eBay and other sites! Well, as I was doing my usual brand stalking with the “Just In” feature, I saw a glorious black and white pair in my size that had been listed within an hour of me discovering them. Of course I had to snatch them up as quickly as possible!

What advice would you give to someone wanting to make the most of Poshmark?

I talked about this a little bit at PoshFest 2013, but I honestly feel that Poshmark can be anything that you want it to be! The app definitely works for you based on the way YOU want to use it. For me, I recently decided to leave my corporate job in pursuit of other ventures, and Poshmark is now, more than ever, used as a small business! In addition to wonderful support from the Poshmark team, I honestly credit my success on the app to being active, honest, and fashion educated. I think the easiest way to maximize your sales within the app is to make sure to have beautiful cover photos, have at least 15 items listed in your closet, and to share, share, share as much as possible! Reality TV and cleaning have taken a backseat since my start on Poshmark. ;)

What types of items do you see as best sellers?

For me, I think that the most important thing to remember when selling on Poshmark is that women LOVE a good deal! And if it’s designer and over 60% off then you’re doing even better! I try to remember to keep my items as far away from retail as I can possibly stand in order to maximize my sales. Also, cute, styled items for under the $40 price point are always great sellers for me. As far as brands go, Michael Kors, Rebecca Minkoff, Vince Camuto, and Sam Edelman have always been big sellers in my closet. And I promise you, if you don’t know if it will sell, stick a cute styled cover photo on it and give some styling suggestions for different seasons and it will sell in no time!

Posh Tip: How To Market Your Closet on Pinterest

When we’re not Poshing, you can often find us pinning – or both! We can’t be alone in our app addictions, yet is it so bad when it can mean cash in your pocket?

Today we wanted to share the inside scoop on how to market your closet on Pinterest. After all, the more eyes seeing your drool-worthy items, the more likely you are to get them sold! There’s a reason why Pinterest has been shown to boost sales for traditional retailers, so why not tap into that pinning power when it comes to selling your closet? Here are some ways to get started.

1. Share From Your Closet

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In the app or on web, open your listing and click share. Under the social options, click Pinterest and follow the steps to add the item to a Pinterest board.

2. Create a Shop My Closet Board

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In your Pinterest account, create a new board called Shop My Closet. If you have certain styles or brands that you typically sell, be sure to include this in the board description as it helps make your board searchable.

3. Spread the Word to Your Friends

Let your followers on your other channels – like Facebook, InstagramTwitter and Poshmark – know that you are on Pinterest. Share your pins when possible and be active on the site. When you work to grow your social networks, even more potential buyers can see your items!

4. Take Advantage of Pinterest’s Price Drop Notifications

Just like Poshmark, Pinterest utilizes Price Drop Notifications! When you have pinned an item that features a price, Pinterest will alert those who have pinned the item when you lower the price.

5. Ensure Your Photos Are Pin-Worthy

For an image-rich channel like Pinterest, it is imperative that your photos stand out from the rest. As always, ensure good lighting, composition and styling to entice buyers. Need inspiration? Check out our Covershot Inspo board on (where else?) Pinterest!