Posh Q&A: Outfit Bundling with @jamieezy

We’re happy to have Jamie a.k.a. @Jamieezy on the blog today sharing some strategies on an innovative selling tactic. Jamie has been on Poshmark since November 2012, but started focusing on selling over the past year. We love her closet and her eye for style, especially how she puts together some on point outfit bundles!

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What inspired you to create outfit bundles? I started listing my “Suggested Bundles” in May this year to help buyers make the most out of their purchases from my closet. Though my Poshmark closet was growing, a slow selling week and an ever-increasing “Posh pile” of items I had listed in my closet inspired the idea. I knew I had to come up with something different to show buyers that a lot of the pieces I had for sale in my closet could actually be paired together to make a complete outfit. While I have no professional experience as a stylist, sometimes as a photographer, I have to style a set or help subjects pick out outfits, so it made sense to apply that to my Poshmark closet. Plus, since almost all of the items in my closet were things I had worn or planned to wear, I had a pretty good idea of how to pair items.

What has the response been since you’ve offered pre-bundled items? So far, the responses to my “Suggested Bundles” have been really positive. A lot of people have even asked me if they could do the same in their closet, which is pretty cool. I’m extremely grateful for all the positive feedback and that other people on Poshmark actually think it’s a good idea too because I was worried at first that it wouldn’t work out. The pre-bundled items don’t necessarily sell faster or more often, but I think it’s definitely given some of my buyers ideas on how to style individual items, which they end up purchasing.

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Do you have any tips for other sellers wanting to offer outfit bundles? From what I’ve learned while creating bundles, one tip I can share with other sellers that might want to offer outfit bundles is to try out the outfits before listing. Sometimes after staring at my Poshmark closet, I’ll come up with an outfit in my head that I think will look amazing, but turns out not working out at all (pretty much what I go through every morning when I get ready too). If you have trouble coming up with bundles, it helps to keep your own style in mind as a starting point. Another tip I think is important—and I think this goes for all listings—is to make sure the covershot clearly shows the outfit you are listing as a bundle. If it’s hard to lay the outfit out in a way that shows the outfit clearly or in a way that looks good, make sure you add as much information as you can in the description about the items that are part of the bundle; otherwise, you’ll get a lot of questions about what is actually for sale.

What are some other seller strategies that have worked for you? I think, for me—and this might be my photographer side speaking—the most common seller strategy that has really worked is having a clean covershot using good lighting. If it seems really simple, that’s because it is, but it probably has the biggest impact on getting your listings noticed by buyers. When I first started adding listings to my Poshmark, my photos weren’t the best because I was just trying to take quick shots of each item. So one weekend, I decided to completely re-vamp my Poshmark closet by re-shooting everything. In the end, the result was a noticeable increase in both followers and sales. Another strategy that has worked really well: sharing! It definitely takes some time, but if you have a few minutes each day to share your own listings as well as a few listings from other closets, you’ll notice more people checking out your Poshmark closet.

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Anything else you wanted to add about selling tips, bundling or your Poshmark experience? It’s going to sound so cliché, but as with anything in life, hard work, honesty and positivity go a long way. To make the most out of your Poshmark experience, it’s going to take some time and effort to create a closet that you’ll be happy with and one that buyers will want to purchase from. Also, it’s important to be honest with your buyers and to make each interaction or transaction a positive one. There really is such a palpable community on Poshmark and the good vibes that everyone—for the most part—within the community shares with each other makes it a cool thing to be part of.

5 Ways to Prep Your Poshmark Closet for the Holidays

The holiday shopping season is in full swing and it’s the perfect time to get your closet’s inventory out the door and into a new loving home. Read on for a handful of tips to make this time of year your most successful season on Poshmark yet!

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  1. Be Responsive

The best way to seal the deal on a potential sale is to be readily available for all inquiries. If your potential seller has a question regarding measurements, fit, or other details, be sure to respond in a timely manner. Don’t forget to ensure your notifications are on to keep you in the loop! If the interested buyer doesn’t hear back from you, she just may find the perfect gift elsewhere.

  1. Stock Up On Supplies

Make sure you have any shipping supplies necessary on hand now. Order some free Priority Mail boxes from USPS and stock up on some festive wrapping.

  1. Be Ready to Ship

Make sure the items you’re selling are package-ready. If your item needs to be steamed, laundered, or anything else, do it now so the second it sells, you can box it right up and send it off.

  1. Stay Organized

When packaging up multiple sales, take great care not to mix up orders as this can cause delays for your buyer as well as getting that hard-earned money in your pocket! Your best bet is to package each order one at a time.

  1. Play it Safe

Beware any potential Grinch and don’t leave packages unattended for your postman to pick up. Request a pick-up at your door from USPS or, better yet, take your item directly to the post office and get a receipt.

And remember, December 20th is the last day USPS will guarantee Poshmark packages will arrive in time for Christmas! Happy holidays, Poshers!

photo via pinterest

5 Photo Tips for Capturing Tricky Materials

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Trying to list an awesome item, but having a tough time photographing it perfectly? Some of the best clothing and accessories are sometimes the most difficult to capture. Don’t fret! We have you covered with snapshot solutions for your covershot troubles. Below are some common items that can be tricky to photograph and a few skillful ways to get the perfect shot.

1. Patent Leather and Reflective Materials

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You know it’s all about good lighting to get the perfect shot, but what happens when the item is shiny? Metals and patent leather can often times pose a problem for photographing. The key to these shots is to avoid using flash. We definitely recommend taking photos during the daytime in natural light to avoid any glare.

2. Sequins and Glitter

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Capturing true iridescence is important with sequins and glitter. Be sure to take photos closer up to show craftsmanship details and use natural lighting. Taking photos outside in partial shade or near a window can also be helpful in diffusing harsh, direct sunlight. We again recommend avoiding flash as sparkly items are also reflective!

3. The Color Black

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Capturing the true color of a black item can be tricky. More contrast can lose the details of your item, while too much brightness can fade out the color. The best way to capture true black is to take the photos outdoors in even light against a lighter backdrop. Even natural light will help highlight all the details and represent true color. A well-lit room with a swivel neck lamp to maneuver light may also help with indoor photos.

4. Pants

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Photographing pants in their entirety can be tough in square photo formats. Aerial views can be used by taking photos standing on a chair or higher level surface, and pointing the camera downward at the item. Hanging items on a wall and taking a more distant shot is also effective. There are also great photo editing apps such as InstaSize which will convert any regular size photos to fit into square photo format.

5. Texture

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Items with great texture and detail can get lost. We recommend laying the item on a flat plain surface in a basic contrasting color. Close-up photos from different angles can help show the details and material, along with photos of the item in its entirety.

Posh Tip: Bring on the Bundles

Bundle can be a magical word in the Poshmark community. For buyers, it’s an opportunity to buy a little more for a little less. For sellers, it’s a chance to move more merchandise and, in turn, increase earnings. But what and when should you bundle? (Hint: everything and often!) Read on to see three times you can get your bundle on.

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Cutomize Bundles For Your Stylemate

When a Posher falls in love with multiple things in your closet, you’ve just found a new Stylemate! Make your buyer’s day and set up a bundle for them by creating a new listing with a price and description that reflects your agreed upon deal for multiple items. Pro tip: Many Poshers offer a small discount on bundles.

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Offer Bundles of Multiples

We’ve all done it: loved something so much that you bought it in every color. But when you’re ready to give someone new a chance to love those pieces, what do you do? Try creating a listing with these multiples at a discounted price. Pro tip: You can always offer to sell off individual items if someone is only interested in one color.

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Style a Complete Look to Sell

Have two or more items that are so good together that it seems they were made to be worn with one another? Do your buyers a favor and, on top of the individual listings, create a premade bundle listing with the entire outfit to save you both a little time. Pro tip: Utilize these listings to give your potential buyers styling ideas and buy more!

When bundling, keep our weight limit in mind. The default shipping label on Poshmark covers a package up to 5 lbs. If your package weighs more, you can upgrade your label directly in the app. Now what are you waiting for? Get to bundling!

Posh Tip: 5 Ways to Avoid Shipping Mishaps

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1. Process All Orders Individually

Handle all orders separately to avoid swapped orders. We know Poshers are awesome sellers and multitaskers, but things can get confusing when handling multiple orders. Packaging orders one-by-one will ensure all packages go to the correct buyers.

2. Reference Order Emails

  • Check the date on the sale confirmation email to verify the label is for the correct order
  • Make sure the item referenced on the email is correct
  • Print and confirm the label information matches the email

3. Confirm All Items Are Included

  • If the order is a bundle, make sure all items are packaged by referring to the conversation in the listing.
  • Does the item come with accessories? Make sure all listed belts, original packaging, duster bags, additional bracelet links, authenticity cards, etc. are included.

4. Verify Items Are Correctly Packaged

To avoid hitting your buyer with additional fees and “Return to Sender” issues, be sure to ask yourself:

  • Is the item in the correct Priority Mail or standard box? (Please refer to our Posh Guide for more details.)
  • Is the item the correct weight? Be sure the item matches the weight listed on the label.

5. Cross Check Before Sealing

Do a quick once over inspection before sealing your package and make sure the correct label is affixed securely. If everything is a-OK, you’re good to ship!